3,774
Views
72
CrossRef citations to date
0
Altmetric
Articles

Creating value through membership and participation in sport fan consumption communities

Pages 50-71 | Received 15 Apr 2013, Accepted 23 Oct 2013, Published online: 17 Feb 2014

References

  • Ahonen, T. T., & Moore, A. (2005). Communities dominate brands: Business and marketing challenges for the 21st century. London: futuretext.
  • Algesheimer, R., Dholakia, U. M., & Herrmann, A. (2005). The social influence of brand community: Evidence from European car clubs. Journal of Marketing, 69, 19–34. doi:10.1509/jmkg.69.3.19.66363
  • Allison, P. D. (2003). Missing data techniques for structural equation modeling. Journal of Abnormal Psychology, 112, 545–557. doi:10.1037/0021-843X.112.4.545
  • Anderson, J. C., & Gerbing, D. W. (1988). Structural equation modeling in practice: A review and recommended two-step approach. Psychological Bulletin, 103, 411–423. doi:10.1037/0033-2909.103.3.411
  • Arora, H. (2009). A conceptual study of brand communities. The Icfai University Journal of Brand Management, 6, 7–21.
  • Bagozzi, R. P., & Dholakia, U. M. (2006). Open source software user communities: A study of participation in Linux user groups. Management science, 52, 1099–1115. doi:10.1287/mnsc.1060.0545
  • Bagozzi, R. P.,& Yi, Y. (1988). On the evaluation of structural equation models. Journal of the Academy of Marketing Science, 16, 74–94. doi:10.1007/BF02723327
  • Ballantyne, D., & Varey, R. J. (2006). Creating value-in-use through marketing interaction: The exchange logic of relating, communicating and knowing. Marketing Theory, 6, 335–348. doi:10.1177/1470593106066795
  • Baron, R. M., & Kenny, D. A. (1986). The moderator–mediator variable distinction in social psychological research: Conceptual, strategic, and statistical considerations. Journal of Personality and Social Psychology, 51, 1173–1182. doi:10.1037/0022-3514.51.6.1173
  • Bollen, K. A. (1989). Structural equations with latent variables. New York, NY: John Wiley & Sons.
  • Boorstin, D. J. (1968). The consumption community. In G. S. McClellan (Ed.), The consuming public (pp. 9–23). New York, NY: H. W. Wilson.
  • Boorstin, D. J. (1973). The Americans: The democratic experience. New York, NY: Vintage.
  • Canniford, R. (2011). A typology of consumption communities. In R. W. Belk (Ed.), Research in consumer behavior (Vol. 13, pp. 57–75). Bradford: Emerald Group Publishing Limited.
  • Carlson, B. D., Suter, T. A., & Brown, T. J. (2008). Social versus psychological brand community: The role of psychological sense of brand community. Journal of Business Research, 61, 284–291. doi:10.1016/j.jbusres.2007.06.022
  • Celsi, R. L., Rose, R. L., & Leigh, T. W. (1993). An exploration of high-risk leisure consumption through skydiving. Journal of Consumer Research, 20, 1–23. doi:10.1086/209330
  • Cheung, M. W. (2007). Comparison of approaches to constructing confidence intervals for mediating effects using structural equation models. Structural Equation Modeling: A Multidisciplinary Journal 14, 227–246. doi:10.1080/10705510709336745
  • Churchill, G. A. (1979). A Paradigm for developing better measures of marketing constructs. Journal of Marketing Research, 16(1), 64–73. doi:10.2307/3150876
  • Coleman, J. S. (1990). Foundations of social theory. Cambridge, MA: Harvard University Press.
  • Cova, B., & Cova, V. (2002). Tribal marketing: The tribalisation of society and its impact on the conduct of marketing. European Journal of Marketing, 36, 595–620. doi:10.1108/03090560210423023
  • Crawford, G. (2004). Consuming sport: Fan, sport and culture. London: Routledge.
  • Day, D., Gan, B., Gendall, P., & Esslemont, D. (1991). Predicting purchase behaviour. Marketing Bulletin, 2, 18–30.
  • Dionisio, P., Leal, C., & Moutinho, L. (2008). Fandom affiliation and tribal behavior: A sports marketing application. Qualitative Market Research: An International Journal, 11, 17–39. doi:10.1108/13522750810845531
  • Ferrand, A., & McCarthy, S. (2008). Marketing the sports organisation: Building networks and relationships. New York, NY: Routledge.
  • Fishbein, M., & Ajzen, I. (1975). Belief, attitude, intention and behavior: An introduction to theory and research. Reading, MA: Addison-Wesley.
  • Fornell, C., & Larcker, D. F. (1981). Evaluating structural equation models with unobservable variables and measurement error. Journal of Marketing Research, 18(1), 39–50. doi:10.2307/3151312
  • Hayes, A. F. (2009). Beyond Baron and Kenny: Statistical mediation analysis in the new millennium. Communication Monographs, 76, 408–420. doi:10.1080/03637750903310360
  • Hess, R. L., Ganesan, S., & Klein, N. M. (2003). Service failure and recovery: The impact of relationship factors on customer satisfaction. Journal of the Academy of Marketing Science, 31, 127–145. doi:10.1177/0092070302250898
  • Holt, D. B. (1995). How consumers consume: A typology of consumption practices. Journal of Consumer Research, 22, 1–16. doi:10.1086/209431
  • Holt, D. B. (1998). Does cultural capital structure American consumption? Journal of Consumer Research, 25, 1–25. doi:10.1086/209523
  • Hu, L., & Bentler, P. M. (1999). Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives. Structural Equation Modeling: A Multidisciplinary Journal, 6(1), 1–55. doi:10.1080/10705519909540118
  • Jang, H., Olfman, L., Ko, I., Koh, J., & Kim, K. (2008). The influence of on-line brand community characteristics on community commitment and brand loyalty. International Journal of Electronic Commerce, 12, 57–80. doi:10.2753/JEC1086-4415120304
  • Juster, F. T. (1966). Consumer buying intentions and purchase probability: An experiment in survey design. Journal of the American Statistical Association, 61, 658–696. doi:10.1080/01621459.1966.10480897
  • Kline, R. B. (2005). Principles and practices of structural equation modeling. New York, NY: The Guilford Press.
  • Kozinets, R. V. (2001). Utopian enterprise: Articulating the meanings of Star Trek's culture of consumption. Journal of Consumer Research, 28, 67–88. doi:10.1086/321948
  • Kwon, H. H., & Armstrong, K. L. (2002). Factors influencing impulse buying of sport team licensed merchandise. Sport Marketing Quarterly, 11, 151–164.
  • Luedicke, M. K. (2006). Brand community under fire: The role of social environments for the HUMMER brand community. Advances in Consumer Research, 33, 486–493.
  • MacKinnon, D. P., Lockwood, C. M., Hoffman, J. M., West, S. G., & Sheets, V. (2002). A comparison of methods to test mediation and other intervening variable effects. Psychological Methods, 7, 83–104. doi:10.1037/1082-989X.7.1.83
  • Madrigal, R. (2000). The influence of social alliances with sports teams on intentions to purchase corporate sponsors’ products. Journal of Advertising, 29, 13–24. doi:10.1080/00913367.2000.10673621
  • Maffesoli, M. (1996). The time of the tribes: The decline of individualism in mass society. London: Sage.
  • Mardia, K. V. (1970). Measures of multivariate skewness and kurtosis with applications. Biometrika, 57, 519–530. doi:10.1093/biomet/57.3.519
  • McAlexander, J. H., Schouten, J. W., & Koenig, H. F. (2002). Building brand community. Journal of Marketing, 66, 38–54. doi:10.1509/jmkg.66.1.38.18451
  • McMillan, D. W., & Chavis, D. M. (1986). Sense of community: A definition and theory. Journal of Community Psychology, 14, 6–23. doi:10.1002/1520-6629(198601)14:1<6::AID-JCOP2290140103>3.0.CO;2-I
  • Morgan, R. M., & Hunt, S. D. (1994). The commitment-trust theory of relationship marketing. Journal of Marketing, 58, 20–38. doi:10.2307/1252308
  • Mueller, R. O., & Hancock, G. R. (2001). Factor analysis and latent structure: Confirmatory factor analysis. In N. J. Smelser, & P. B. Baltes (Eds.), International encyclopedia of social and behavioral sciences (pp. 5239–5244). Oxford: Pergamon.
  • Mullin, B. J., Hardy, S., & Sutton, W. A. (2007). Sport marketing ( 3rd ed.). Champaign, IL: Human Kinetics.
  • Muniz, A. M., & O'Guinn, T. C. (2001). Brand community. Journal of Consumer Research, 27, 412–432. doi:10.1086/319618
  • Putnam, R. D. (2000). Bowling alone: The collapse and revival of American community. New York, NY: Simon & Schuster.
  • Ramaswamy, V. (2008). Co-creating value through customers’ experiences: The Nike case. Strategy & Leadership, 36, 9–14. doi:10.1108/10878570810902068
  • Reichheld, F. F. (2006). The ultimate question: Driving good profits and true growth. Boston, MA: Harvard Business School Publishing Company.
  • Schouten, J. W., & McAlexander, J. H. (1995). Subcultures of consumption: An ethnography of the new bikers. Journal of Consumer Research, 22(1), 43–61. doi:10.1086/209434
  • Sobel, M. E. (1986). Some new results on indirect effects and their standard errors in covariance structure models. In N. B. Tuma (Ed.), Sociological methodology (pp. 159–186). San Francisco, CA: Jossey-Bass.
  • Stewart, B., Smith, A. C., & Nicholson, M. (2003). Sport consumer typologies. Sport Marketing Quarterly, 12, 206–216.
  • Tajfel, H., & Turner, J. C. (1979). An integrative theory of intergroup conflict. In W. G. Austin, & S. Worchel (Eds.), The social psychology of intergroup relations (pp. 33–47). Monterey, CA: Brooks Cole.
  • Tajfel, H., & Turner, J. C. (1985). The social identity theory of intergroup behavior. In S. Worchel, & W. G. Austin (Eds.), Psychology of intergroup relations (pp. 7–24). Chicago, IL: Nelson-Hall.
  • Thompson, B. (2004). Exploratory and confirmatory factor analysis: Understanding concepts and applications. Washington, DC: American Psychological Association.
  • Thompson, S. A., & Sinha, R. K. (2008). Brand communities and new product adoption - The influence and limits of oppositional loyalty. Journal of Marketing, 72, 65–80. doi:10.1509/jmkg.72.6.65
  • Tsiotsou, R., & Alexandris, K. (2009). Delineating the outcomes of sponsorship: Sponsor image, word of mouth, and purchase intentions. International Journal of Retail & Distribution Management, 37, 358–369. doi:10.1108/09590550910948583
  • Underwood, R., Bond, E., & Baer, R. (2001). Building service brands via social identity: Lessons from the sports marketplace. Journal of Marketing Theory and Practice, 9, 1–13.
  • Vargo, S. L., & Lusch, R. F. (2004). Evolving to a new dominant logic for marketing. Journal of Marketing, 68, 1–17. doi:10.1509/jmkg.68.1.1.24036
  • Vargo, S. L., Maglio, P. P., & Akaka, M. A. (2008). On value and value co-creation: A service systems and service logic perspective. European Management Journal, 26, 145–152. doi:10.1016/j.emj.2008.04.003
  • Wakefield, K. L. (1995). The pervasive effects of social influence on sporting event attendance. Journal of Sport and Social Issues, 19, 335–351. doi:10.1177/019372395019004002
  • Webb, T. L., & Sheeran, P. (2006). Does changing behavioral intentions engender behavior change? A meta-analysis of the experimental evidence. Psychological Bulletin, 132, 249–268. doi:10.1037/0033-2909.132.2.249
  • Weinreich, P. (1986). The operationalisation of identity theory in racial and ethnic relations. In J. Rex, & D. Mason (Eds.), Theories of race and ethnic relations (pp. 299–320). Cambridge: Cambridge University Press.
  • Westbrook, R. A. (1987). Product/consumption-based affective responses and postpurchase processes. Journal of Marketing Research, 24, 258–270. doi:10.2307/3151636
  • Woisetschlager, D. M., Hartleb, V., & Blut, M. (2008). How to make brand communities work: Antecedents and consequences of consumer participation. Journal of Relationship Marketing, 7, 237–256. doi:10.1080/15332660802409605
  • Woratschek, H., Horbel, C., & Popp, B. (2014). The sport value framework — A new fundamental logic for analyses in sport management. European Sport Management Quarterly, 14(1), 6–24.

Reprints and Corporate Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

To request a reprint or corporate permissions for this article, please click on the relevant link below:

Academic Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

Obtain permissions instantly via Rightslink by clicking on the button below:

If you are unable to obtain permissions via Rightslink, please complete and submit this Permissions form. For more information, please visit our Permissions help page.