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Original Teaching Activities

Engaging students in Social Judgment Theory

Pages 197-202 | Published online: 11 Oct 2010

References and Suggested Readings

  • Goldstein , N. J. , Cialdini , R. B. and Griskevicius , V. 2008 . A room with a viewpoint: Using social norms to motivate environmental conservation in hotels . Journal of Consumer Research , 35 : 472 – 482 .
  • Littlejohn , S. W. 2002 . Theories of human communication , Belmont, CA : Wadsworth/Thomson Learning .
  • Sherif , M. and Hovland , C. I. 1961 . Social judgment , New Haven, CT : Yale University Press .
  • Sherif , M. and Sherif , C. W. 1968 . “ Attitude as the individuals’ own categories: The social judgment-involvement approach to attitude and attitude change ” . In Attitude, ego-involvement, and change , Edited by: Sherif , M. and Sherif , C. W. 105 – 139 . New York, NY : John Wiley & Sons .
  • Sherif , C. , Sherif , M. and Nebergall , R. 1965 . Attitude and attitude change: The social judgment-involvement approach , Philadelphia, PA : Sanders .

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