References
- Avery , C. 1994 . Sales office automation is the key to profitability . HSMAI Marketing Review , 11 ( 2 ) : 38 – 42 .
- Baloglu , S. and Love , C. 2003 . Association meeting professionals' perceived performance of Las Vegas: An importance-performance analysis . Journal of Convention & Exhibition Management , 5 ( 1 ) : 13 – 27 .
- Choi , J. and Boger , C. 2000 . Association planners' satisfaction: An application of importance-performance analysis . Journal of Convention & Exhibition Management , 2 ( 2/3 ) : 113 – 129 .
- Erdem , M. and Baloglu , S. An extended application of importance-performance analysis: First-time Canadian visitors to Las Vegas . Proceedings of seventh annual graduate education and graduate student research conference in hospitality and tourism . Edited by: DeFranco , A. and Abbott , J. pp. 178 – 183 . Houston, Texas : Conrad N. Hilton College of Hotel and Restaurant Management, University of Houston .
- Go , F. and Zhang , W. 1997 . Applying importance-performance analysis to Beijing as an international meeting destination . Journal of Travel Research , 35 Spring : 42 – 49 .
- Good , D. J. and Stone , R. W. 2000 . The impact of computerization on marketing performance . Journal of Business & Industrial Marketing , 15 ( 1 ) : 34 – 56 .
- Martilla , J. A. and James , J. C. 1997 . Importance-performance analysis . Journal of Marketing , 41 ( 1 ) : 77 – 79 .
- Oppermann , M. 1996 . Convention destination images: Analysis of association meeting planners' perceptions . Tourism Management , 17 ( 3 ) : 175 – 182 .
- Orenstein , L. and Leung , K. 1997 . The dos and don'ts of sales force automation . Marketing News , 31 ( 2/3 ) : 14
- Rach , L. 1998 . The current and future marketing professional . HSMAI Marketing Review , Fall : 18 – 24 .
- Rach , L. 2001 . Anchors of the new hospitality economy: Branding, E-commerce & Technology . HSMAI Marketing Review , Spring : 32 – 37 .
- Sammons , G. 2000 . Technology: How hospitality sales managers use and view IT! . Journal of Convention & Exhibition Management , 2 ( 2/3 ) : 83 – 95 .
- Weber , K. Meeting planners' perceptions of hotel-chain practices and benefits . Cornell Hotel and Restaurant Administration Quarterly . August . pp. 32 – 38 .