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International Journal of Electronic Commerce Volume 27, 2023 - Issue 1

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Enhancing Relationships Through Online Brand Communities: Comparing Posters and Lurkers

Sahar MousaviCorrespondence[email protected]
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Stuart RoperView further author information

Pages 66-99 | Published online: 07 Feb 2023

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https://doi.org/10.1080/10864415.2022.2158596
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