Journal of Global Marketing, Volume 33, Issue 3 (2020)

Browse this journal
Sample our Economics, Finance,Business & Industry journals, sign in here to start your access, latest two full volumes FREE to you for 14 days

Journal of Global Marketing, Volume 33, Issue 3 (2020)

See all volumes and issues
Vol 37, 2024 Vol 36, 2023 Vol 35, 2022 Vol 34, 2021 Volume 33, 2020 Vol 32, 2019 Vol 31, 2018 Vol 30, 2017 Vol 29, 2016 Vol 28, 2015 Vol 27, 2014 Vol 26, 2013 Vol 25, 2012 Vol 24, 2011 Vol 23, 2010 Vol 22, 2009 Vol 21, 2008 Vol 20, 2007 Vol 19, 2005-2006 Vol 18, 2005 Vol 17, 2004 Vol 16, 2003 Vol 15, 2001-2002 Vol 14, 2000-2001 Vol 13, 1999-2000 Vol 12, 1998-1999 Vol 11, 1997-1998 Vol 10, 1996-1997 Vol 9, 1996 Vol 8, 1994-1995 Vol 7, 1993-1994 Vol 6, 1993 Vol 5, 1991-1992 Vol 4, 1991 Vol 3, 1990 Vol 2, 1989 Vol 1, 1988
Download citations Download PDFs Download issue

Editorial

Editorial
New Research on the Role of Culture in International Consumer Behavior
Ajay K. Manrai
Pages: 139-140
Published online: 30 Jun 2020
CitationforNew Research on the Role of Culture in International Consumer Behavior | Full Text | References | PDF (196.1 KB) | EPUB
  • 1628 Views
  • 0 CrossRef citations
  • 0Altmetric
Free Access

Articles

Article
The Efficacy of Cultural Intelligence for Adaptive Selling Behaviors in Cross-Cultural Selling: The Moderating Effect of Trait Mindfulness
Peerayuth Charoensukmongkol
Pages: 141-157
Published online: 06 Sep 2019
AbstractforThe Efficacy of Cultural Intelligence for Adaptive Selling Behaviors in Cross-Cultural Selling: The Moderating Effect of Trait Mindfulness | Full Text | References | PDF (1.4 MB) | EPUB
  • 1821 Views
  • 36 CrossRef citations
  • 0Altmetric
Article
Capitalizing on Faith: A Cross-Cultural Examination of Consumer Responses to the Use of Religious Symbols in Advertising
Morris Kalliny, Salma Ghanem, Matthew Shaner, Brett Boyle & Barbara Mueller
Pages: 158-176
Published online: 26 Sep 2019
AbstractforCapitalizing on Faith: A Cross-Cultural Examination of Consumer Responses to the Use of Religious Symbols in Advertising | Full Text | References | PDF (1.7 MB) | EPUB
  • 797 Views
  • 6 CrossRef citations
  • 0Altmetric
Article
Human Values and Life Satisfaction: Moderating Effects of Culture and Age
Surat Teerakapibal
Pages: 177-192
Published online: 01 Nov 2019
AbstractforHuman Values and Life Satisfaction: Moderating Effects of Culture and Age | Full Text | References | PDF (1.2 MB) | EPUB
  • 512 Views
  • 3 CrossRef citations
  • 0Altmetric
Article
Acculturation of Expatriate Consumers: Conditional Effects of Mental Attachments to Home Country
Dario Miocevic & Srdan Zdravkovic
Pages: 193-206
Published online: 08 Jan 2020
AbstractforAcculturation of Expatriate Consumers: Conditional Effects of Mental Attachments to Home Country | Full Text | References | PDF (1.4 MB) | EPUB
  • 659 Views
  • 8 CrossRef citations
  • 0Altmetric
Article
Partners or Foes? Cross-Country Consumer Animosity, Ethnocentrism, and Nationalism in Times of International Crisis
Alessandro De Nisco, Marta Massi & Nicolas Papadopoulos
Pages: 207-222
Published online: 06 May 2020
AbstractforPartners or Foes? Cross-Country Consumer Animosity, Ethnocentrism, and Nationalism in Times of International Crisis | Full Text | References | PDF (1.2 MB) | EPUB
  • 947 Views
  • 18 CrossRef citations
  • 0Altmetric

Explore articles