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Volume 18, Issue 1

Journal of Nonprofit & Public Sector Marketing

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Journal of Nonprofit & Public Sector Marketing, Volume 18, Issue 1 (2007)

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Journal of Nonprofit & Public Sector Marketing, Volume 18, Issue 1 (2007)

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Original Articles

Article

Charitable Donations as a Reflection of National Values: An Exploratory Comparison of Canada and the United States

Debra Z. Basil

Pages: 1-19

Published online: 08 Sep 2008

AbstractforCharitable Donations as a Reflection of National Values: An Exploratory Comparison of Canada and the United States | References | PDF (504.2 KB)

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Article

The Founding of a Nonprofit Organization as a Teaching/Learning Experience: A Case Study in Service Learning

Karin Braunsberger

Pages: 21-36

Published online: 08 Sep 2008

AbstractforThe Founding of a Nonprofit Organization as a Teaching/Learning Experience: A Case Study in Service Learning | References | PDF (641.1 KB)

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Article

Service-Learning Programs: What Are Universities Selling to Students?

Lynda St. Clair & Mary Tschirhart

Pages: 37-55

Published online: 08 Sep 2008

AbstractforService-Learning Programs: What Are Universities Selling to Students? | References | PDF (540.3 KB)

105 Views
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Article

Does Vice Make Nice? The Viability and Virtuousness of Charity Lotteries

John Peloza & Derek N. Hassay

Pages: 57-80

Published online: 08 Sep 2008

AbstractforDoes Vice Make Nice? The Viability and Virtuousness of Charity Lotteries | References | PDF (527.1 KB)

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Article

Creating Effective Direct Mail Charitable Solicitations: The Effects of Enclosures and Different Appeals

William D. Diamond & Easwar S. Iyer

Pages: 81-100

Published online: 08 Sep 2008

AbstractforCreating Effective Direct Mail Charitable Solicitations: The Effects of Enclosures and Different Appeals | References | PDF (497.7 KB)

207 Views
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