Journal of Travel & Tourism Marketing, Volume 40, Issue 6 (2023)

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Journal of Travel & Tourism Marketing, Volume 40, Issue 6 (2023)

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Research Article

Article
Solo tourism: exploration and conceptualization – a semi-supervised machine learning approach
Aikaterini Manthiou, Van Ha Luong & Phil Klaus
Pages: 453-474
Published online: 20 Sep 2023
AbstractforSolo tourism: exploration and conceptualization – a semi-supervised machine learning approach | Full Text | References | PDF (4.3 MB) | EPUB
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Article
Examining cultural differences in Airbnb naming convention and user reception: an eye-tracking study
Wilson Cheong Hin Hong, Henrique Fátima Boyol Ngan, Joanne Yu & Paula Arbouw
Pages: 475-489
Published online: 08 Oct 2023
AbstractforExamining cultural differences in Airbnb naming convention and user reception: an eye-tracking study | Full Text | References | PDF (2.1 MB) | EPUB
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Article
Human values and traveler behaviors: metaverse for conferences and meetings
Antonio Ariza-Montes, Wei Quan, Aleksandar Radic, Jongsik Yu & Heesup Han
Pages: 490-511
Published online: 05 Oct 2023
AbstractforHuman values and traveler behaviors: metaverse for conferences and meetings | Full Text | References | PDF (809.8 KB) | EPUB
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Article
Consumer protective behaviors at wellbeing tourism destinations: the function of norm activation model and reasoned action theory
Heesup Han, Elena-Nicoleta Untaru, Aleksandar Radic, Inyoung Jung, Wei Quan, Linda Heejung Lho & Hyerin Lee
Pages: 512-531
Published online: 11 Oct 2023
AbstractforConsumer protective behaviors at wellbeing tourism destinations: the function of norm activation model and reasoned action theory | Full Text | References | PDF (1.1 MB) | EPUB
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Article
Green rush in Phuket: big-data evidence of cannabis commercialization in a tourism-centric area
Chayanon Phucharoen, Nichapat Sangkaew, Surarak Wichupankul & Aziz Nanthaamornphong
Pages: 532-550
Published online: 09 Oct 2023
AbstractforGreen rush in Phuket: big-data evidence of cannabis commercialization in a tourism-centric area | Full Text | References | PDF (6.7 MB) | EPUB
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