Journal of Global Fashion Marketing, Volume 15, Issue 2 (2024)

Browse this journal
Sample our Economics, Finance,Business & Industry journals, sign in here to start your access, latest two full volumes FREE to you for 14 days

Journal of Global Fashion Marketing, Volume 15, Issue 2 (2024)

See all volumes and issues
Volume 15, 2024 Vol 14, 2023 Vol 13, 2022 Vol 12, 2021 Vol 11, 2020 Vol 10, 2019 Vol 9, 2018 Vol 8, 2017 Vol 7, 2016 Vol 6, 2015 Vol 5, 2014 Vol 4, 2013 Vol 3, 2012 Vol 2, 2011 Vol 1, 2010
Download citations Download PDFs Download issue

Articles

Article
Exploring the influence of social media on sustainable fashion consumption: A systematic literature review and future research agenda
K. Vladimirova, C. E. Henninger, S. I. Alosaimi, T. Brydges, H. Choopani, M. Hanlon, S. Iran, H. McCormick & S. Zhou
Pages: 181-202
Published online: 07 Aug 2023
AbstractforExploring the influence of social media on sustainable fashion consumption: A systematic literature review and future research agenda | Full Text | References | PDF (516.4 KB) | EPUB
  • 14989 Views
  • 5 CrossRef citations
  • 0Altmetric
Open Access
Article
Developing a typology of sustainable apparel consumer: An application of grounded theory
Elena E. Karpova, Kelly L. Reddy-Best & Farimah Bayat
Pages: 203-220
Published online: 12 May 2023
AbstractforDeveloping a typology of sustainable apparel consumer: An application of grounded theory | Full Text | References | PDF (487.7 KB) | EPUB
  • 384 Views
  • 1 CrossRef citations
  • 0Altmetric
Article
Handmade virtual messages to promote foreign fashion brands in Instagram
María Dolores Macías-Mañas, Natalia Vila-López & Inés Küster-Boluda
Pages: 221-234
Published online: 15 May 2023
AbstractforHandmade virtual messages to promote foreign fashion brands in Instagram | Full Text | References | PDF (531.6 KB) | EPUB
  • 193 Views
  • 0 CrossRef citations
  • 0Altmetric
Article
Egoistic and altruistic claims in organic cotton apparel advertising
Tae-Im Han & Haesun Park-Poaps
Pages: 235-252
Published online: 11 Oct 2023
AbstractforEgoistic and altruistic claims in organic cotton apparel advertising | Full Text | References | PDF (449 KB) | EPUB
  • 140 Views
  • 1 CrossRef citations
  • 0Altmetric
Article
How do moral judgment and saving face interact with positive word–of–mouth regarding counterfeit luxury consumption?
Changju Kim, Mai Kikumori, Aekyoung Kim & Jungkeun Kim
Pages: 253-269
Published online: 09 Aug 2023
AbstractforHow do moral judgment and saving face interact with positive word–of–mouth regarding counterfeit luxury consumption? | Full Text | References | PDF (440.9 KB) | EPUB
  • 1286 Views
  • 1 CrossRef citations
  • 0Altmetric
Open Access
Article
A fashion trend forecasting course as a gateway to career discovery
Danielle Sponder Testa & Ann Marie Fiore
Pages: 270-285
Published online: 07 Aug 2023
AbstractforA fashion trend forecasting course as a gateway to career discovery | Full Text | References | PDF (515.2 KB) | EPUB
  • 122 Views
  • 0 CrossRef citations
  • 0Altmetric
Article
Leveraging visual cues and pricing strategies: An empirical investigation of the pre-owned luxury market
Alex Yao Yao & Ying Bao
Pages: 286-301
Published online: 27 Jul 2022
AbstractforLeveraging visual cues and pricing strategies: An empirical investigation of the pre-owned luxury market | Full Text | References | PDF (523.5 KB) | EPUB
  • 837 Views
  • 5 CrossRef citations
  • 0Altmetric

Correction

Correction
Correction
Page: x
Published online: 05 Sep 2023
CitationforCorrection | Full Text | PDF (183.3 KB) | EPUB
  • 275 Views
  • 0 CrossRef citations
  • 0Altmetric
Free Access

Explore articles

Explore the most recently published articles

Gen Z consumers’ intention to adopt online collaborative consumption of second-hand luxury fashion goods
Jihyun Kim-Vick et al.
Article | Published online: 13 May 2024
Sustainable style without stigma: Can norms and social reassurance influence secondhand fashion recommendation behavior among Gen Z?
Sophia Boyer et al.
Article | Published online: 9 Apr 2024
Fashion brands in the metaverse: Achievements from a marketing perspective
Patricia SanMiguel et al.
Article | Published online: 5 Apr 2024
Innovative value propositions in the fashion metaverse
Stefano Paolo Russo et al.
Article | Published online: 16 Nov 2023
View all latest articles