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Communication Monographs Volume 44, 1977 - Issue 3
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Original Articles

The effects of source credibility and message information quantity on the attitude change of apathetics

William B. Lashbrook Professor of Speech Communication, Auburn University,
,
William B. Snavely Assistant Professor of Speech Communication, Miami University, Oxford, Ohio
&
Daniel L. Sullivan Manager of Organizational Communication, Motorola, Inc., Schaumburg, Illinois
Pages 252-262 | Published online: 02 Jun 2009

Citations (13)

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Read on this site (7)

Spiro Kiousis. (2001) Public Trust or Mistrust? Perceptions of Media Credibility in the Information Age. Mass Communication and Society 4:4, pages 381-403.
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RichardE. Petty, JeffA. Kasmer, CurtP. Haugtvedt & JohnT. Cacioppo. (1987) Source and message factors in persuasion: A reply to stiff's critique of the elaboration likelihood model. Communication Monographs 54:3, pages 233-249.
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JamesB. Stiff. (1986) Cognitive processing of persuasive message cues: A meta‐analytic review of the effects of supporting information on attitudes. Communication Monographs 53:1, pages 75-89.
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MaryE. Vielhaber. (1983) Communication and attitudes toward work‐related change. Journal of Applied Communication Research 11:1, pages 1-16.
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Gail Theus Fairhurst. (1981) Test of a model of message‐attitude‐behavior relations. Western Journal of Speech Communication 45:3, pages 252-268.
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JohnP. Garrison, LarryE. Pate & DanielL. Sullivan. (1981) An Extension of Source Valence Research Using Multiple Discriminant Analysis. The Journal of Social Psychology 115:2, pages 259-269.
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Ruth Anne Clark. (1979) Suggestions for the design of empirical communication studies. Central States Speech Journal 30:1, pages 51-66.
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Articles from other publishers (6)

Rodney Reynolds. 2021. Handbook of Research on Advancements in Organizational Data Collection and Measurements. Handbook of Research on Advancements in Organizational Data Collection and Measurements 81 89 .
Xiaoli Nan. (2009) The influence of source credibility on attitude certainty: Exploring the moderating effects of timing of source identification and individual need for cognition. Psychology & Marketing 26:4, pages 321-332.
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George J. Petersen & Paula M. Short. (2016) The School Board President’s Perception of the District Superintendent: Applying the Lenses of Social Influence and Social Style. Educational Administration Quarterly 37:4, pages 533-570.
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Ute NawratilUte Nawratil. 1997. Glaubwürdigkeit in der sozialen Kommunikation. Glaubwürdigkeit in der sozialen Kommunikation 44 133 .
Frederick F. Schmitt. (1987) Justification, sociality, and autonomy. Synthese 73:1, pages 43-85.
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SALLY JACKSON & SCOTT JACOBS. (1983) GENERALIZING ABOUT MESSAGES: SUGGESTIONS FOR DESIGN AND ANALYSIS OF EXPERIMENTS. Human Communication Research 9:2, pages 169-191.
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