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Journal of Global Marketing Volume 23, 2010 - Issue 2
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ARTICLES

The Role of Occupation in an Integrated Boycott Model: A Cross-Regional Study in China

Malcolm Smith School of Accounting, Finance and Economics, Edith Cowan University, Perth, Australia
&
Qianpin Li School of Accounting, Finance and Economics, Edith Cowan University, Perth, Australia
Pages 109-126 | Published online: 19 Apr 2010

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