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Asia Pacific Journal of Tourism Research Volume 15, 2010 - Issue 3: Island Destinations: A Natural Laboratory for Tourism
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Motivations and Marketing Drivers of Taiwanese Island Tourists: Comparing Across Penghu, Taiwan and Phuket, Thailand

Sung Hee Park Department of Community, Agriculture, Recreation & Resource Studies, Michigan State University, 131 Natural Resources Building, East Lansing, MI, 48824, USACorrespondence[email protected]
,
Chi-Ming Hsieh Department of Community, Agriculture, Recreation & Resource Studies, Michigan State University, 131 Natural Resources Building, East Lansing, MI, 48824, USA
&
Regina McNally Department of Management and Marketing, Kemmy Business School, University of Limerick, Limerick, Ireland
Pages 305-317 | Published online: 19 Aug 2010

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Read on this site (6)

Panuwat Phakdee-Auksorn, Nimit Soonsan, Ryan Panganiban Sastre & Puriwaj Dachum. (2023) Youth Tourists’ Attitudes Towards Travelling within ASEAN Countries: The Case of Thailand. Journal of Quality Assurance in Hospitality & Tourism 0:0, pages 1-20.
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Girish Prayag & Craig Lee. (2019) Tourist motivation and place attachment: the mediating effects of service interactions with hotel employees. Journal of Travel & Tourism Marketing 36:1, pages 90-106.
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Ryan Panganiban Sastre & Panuwat Phakdee-Auksorn. (2017) Examining Tourists’ Push and Pull Travel Motivations and Behavioral Intentions: The Case of British Outbound Tourists to Phuket, Thailand. Journal of Quality Assurance in Hospitality & Tourism 18:4, pages 437-464.
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Chi-Ming Hsieh, Sung Hee Park & Michael Hitchcock. (2015) Examining the Relationships among Motivation, Service Quality and Loyalty: The case of the National Museum of Natural Science. Asia Pacific Journal of Tourism Research 20:sup1, pages 1505-1526.
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Sung Hee Park, Choong-Ki Lee & Joseph C. Miller. (2015) A Comparative Study of the Motivations, Activities, Overall Satisfaction, and Post-Trip Behaviors of International Tourists in Macau: Mainland Chinese, Hongkongese, Taiwanese, and Westerners. Asia Pacific Journal of Tourism Research 20:10, pages 1174-1193.
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Maryam Yousefi & Azizan Marzuki. (2015) An Analysis of Push and Pull Motivational Factors of International Tourists to Penang, Malaysia. International Journal of Hospitality & Tourism Administration 16:1, pages 40-56.
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Articles from other publishers (10)

Weilun Huang, Chin-Yu Chen & Yan-Kai Fu. (2022) The Sustainable Island Tourism Evaluation Model Using the FDM-DEMATEL-ANP Method. Sustainability 14:12, pages 7244.
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Raina Chhajer, Vedika Lal & Ankita Tandon. (2022) Motivating Women to Travel in India: Embodying Safety as an Organizational Purpose. Frontiers in Psychology 13.
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Li Li & Shasha Li. (2022) Do Tourists Really Care about Authenticity? A Study on Tourists’ Perceptions of Nature and Culture Authenticity. Sustainability 14:5, pages 2510.
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Xiao Fu, Xinyi Liu, Huiru Li, Yanqin Wang & Zhiyong Li. (2022) Creating a balanced family travel experience: A perspective from the motivation-activities-transformative learning chain. Tourism Management Perspectives 41, pages 100941.
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Flávio Tiago, Cristina Oliveira, Ana Brochado & Sérgio Moro. 2020. Strategic Innovative Marketing and Tourism. Strategic Innovative Marketing and Tourism 71 79 .
Yu-Chin Huang, Li-Hsin Chen, Cih-Wei Lu & Jui-Lin Shen. (2019) Being a vegetarian traveller is not easy. British Food Journal 122:6, pages 1983-1998.
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Yan‐Kai Fu & Yi‐Ju Chen. (2019) An evaluation model for island tourism competitiveness: Empirical study on Penghu Islands. International Journal of Tourism Research 21:5, pages 655-664.
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Prosperous Nongsiej & Lakavath Mothilal. (2019) Factors that motivate tourists in visiting the cultural festivals: A study of Meghalaya region festivals. Turizam 23:4, pages 166-177.
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Sean Lee, Vanessa Quintal & Ian Phau. (2017) Investigating the Push and Pull Factors Between Visitors' Motivations of Fringe and Urban Parks. Tourism Analysis 22:3, pages 389-406.
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Ian Phau, Sean Lee & Vanessa Quintal. (2013) An investigation of push and pull motivations of visitors to private parks. Journal of Vacation Marketing 19:3, pages 269-284.
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