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Asia Pacific Journal of Tourism Research Volume 15, 2010 - Issue 3: Island Destinations: A Natural Laboratory for Tourism
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Articles

Motivations and Marketing Drivers of Taiwanese Island Tourists: Comparing Across Penghu, Taiwan and Phuket, Thailand

Sung Hee Park Department of Community, Agriculture, Recreation & Resource Studies, Michigan State University, 131 Natural Resources Building, East Lansing, MI, 48824, USACorrespondence[email protected]
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Chi-Ming Hsieh Department of Community, Agriculture, Recreation & Resource Studies, Michigan State University, 131 Natural Resources Building, East Lansing, MI, 48824, USA
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Regina McNally Department of Management and Marketing, Kemmy Business School, University of Limerick, Limerick, Ireland
Pages 305-317 | Published online: 19 Aug 2010

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