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Original Articles

Response to: “The Journal of Business-to-Business Marketing Comes of Age”

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Pages 198-203 | Published online: 11 Oct 2008

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RajivP. Dant & JamesR. Brown. (2009) Commentary: Relative Presence of Business-to-Business Research in Retailing Literature. Journal of Business-to-Business Marketing 16:1-2, pages 31-39.
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Articles from other publishers (2)

Ria Wiid, Rose du Preez & Åsa Wallström. (2012) Coming of age. Marketing Intelligence & Planning 30:1, pages 4-17.
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Jaqueline Pels, Kristian Möller & Michael Saren. (2009) Do we really understand business marketing? Getting beyond the RM and BM matrimony. Journal of Business & Industrial Marketing 24:5/6, pages 322-336.
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