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Original Articles

Communicating Public Relations Research

Pages 141-161 | Published online: 19 Nov 2009

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Osnat Roth-Cohen & Clila Magen. (2017) Advertising and public relations in Israel: an integrated historiography approach. Israel Affairs 23:4, pages 690-714.
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Anne Gregory & Tom Watson. (2008) Defining the gap between research and practice in public relations programme evaluation – towards a new research agenda. Journal of Marketing Communications 14:5, pages 337-350.
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Erica Weintraub Austin, Bruce E. Pinkleton & Andrea Dixon. (2000) Barriers to Public Relations Program Research. Journal of Public Relations Research 12:3, pages 235-253.
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Articles from other publishers (10)

Ansgar Zerfass & Sophia Charlotte Volk. 2020. The Handbook of Public Sector Communication. The Handbook of Public Sector Communication 417 434 .
Ansgar Zerfass, Dejan Verčič & Sophia Charlotte Volk. (2017) Communication evaluation and measurement. Corporate Communications: An International Journal 22:1, pages 2-18.
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Mi-Young Oh & 백혜진. (2015) Measurement and Evaluation of Public Relations Effectiveness. Journal of Public Relations 19:1, pages 327-354.
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Jim Macnamara. (2012) The global shadow of functionalism and Excellence Theory: An analysis of Australasian PR. Public Relations Inquiry 1:3, pages 367-402.
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Otis Baskin, Joe Hahn, Samuel Seaman & Dan Reines. (2010) Perceived effectiveness and implementation of public relations measurement and evaluation tools among European providers and consumers of PR services. Public Relations Review 36:2, pages 105-111.
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Juliana Raupp. 2008. Public Relations Research. Public Relations Research 179 192 .
Robina Xavier, Kim Johnston, Amisha Patel, Tom Watson & Peter Simmons. (2005) Using evaluation techniques and performance claims to demonstrate public relations impact: An Australian perspective. Public Relations Review 31:3, pages 417-424.
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Raveena Singh & Rosaleen Smyth. (2000) Australian public relations: status at the turn of the 21st century ∗ ∗Permission has been granted by Cullen Egan Dell and Caitlin Foster of Crowe Communication to report their surveys and findings.. Public Relations Review 26:4, pages 387-401.
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Heike Puchan, Magda Pieczka & Jacquie L’Etang. (1999) Rethinking PR evaluation. Journal of Communication Management 4:2, pages 164-175.
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Damjana Jerman & Bruno Završnik. (2013) Public Relations Contribution to Company’s Effectiveness. SSRN Electronic Journal.
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