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Journal of Marketing Management Volume 38, 2022 - Issue 15-16: Presenting Marketing Differently
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Research Article

Doing marketing differently: an artnography of cathartic consumption in trauma

Shona BettanyHuddersfield Business School, University of Huddersfield, Huddersfield, UKCorrespondence[email protected]
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Pages 1851-1872 | Received 09 Jun 2020, Accepted 09 Feb 2022, Published online: 12 May 2022

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