Journal of Marketing Management, Volume 38, Issue 15-16 (2022)

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Journal of Marketing Management, Volume 38, Issue 15-16 (2022)

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Presenting Marketing Differently

Editorial

Editorial
Introduction to the special issue: presenting marketing differently
Jack Coffin & Tim Hill
Pages: 1613-1632
Published online: 07 Feb 2023
First Page PreviewforIntroduction to the special issue: presenting marketing differently | Full Text | References | PDF (426.2 KB) | EPUB
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Research Article

Article
Nodding by the fire: appreciation of the Derry Temple
John F. Sherry Jr
Pages: 1633-1650
Published online: 21 Jun 2022
AbstractforNodding by the fire: appreciation of the Derry Temple | Full Text | References | PDF (2.4 MB) | EPUB
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Article
Researching multisensory experiences through an artist’s eye
Rebecca Scott & Tonya Williams Bradford
Pages: 1651-1671
Published online: 20 Apr 2022
AbstractforResearching multisensory experiences through an artist’s eye | Full Text | References | PDF (7.1 MB) | EPUB
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Article
Ripping through a storified place: an exercise in critical breaking
Olga Kravets & Eminegül Karababa
Pages: 1672-1690
Published online: 23 Jan 2023
AbstractforRipping through a storified place: an exercise in critical breaking | Full Text | References | PDF (61.2 MB) | EPUB | Supplemental
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Article
Understanding Racial Capitalism using the Photovoice method: Black tourism in France
Judy Foster Davis & Talé A. Mitchell
Pages: 1691-1726
Published online: 20 May 2021
AbstractforUnderstanding Racial Capitalism using the Photovoice method: Black tourism in France | Full Text | References | PDF (11 MB) | EPUB
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Article
Sticking pieces together – representing messiness in consumer research through the use of collage
Aurélie Bröckerhoff & Usva Seregina
Pages: 1727-1755
Published online: 07 Dec 2022
AbstractforSticking pieces together – representing messiness in consumer research through the use of collage | Full Text | References | PDF (48.1 MB) | EPUB
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Open Access
Article
Entrepreneurial subjectivation and capitalist desire – affective potentials of ‘expressive videography’
Joel Hietanen, Mikael Andéhn, Alice Wickström & Pilvi Takala
Pages: 1756-1776
Published online: 14 Nov 2022
AbstractforEntrepreneurial subjectivation and capitalist desire – affective potentials of ‘expressive videography’ | Full Text | References | PDF (5.8 MB) | EPUB
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Article
Choose your own future: the sociotechnical imaginaries of virtual reality
Chloe Preece, Laryssa Whittaker & Stephanie Janes
Pages: 1777-1795
Published online: 05 Oct 2022
AbstractforChoose your own future: the sociotechnical imaginaries of virtual reality | Full Text | References | PDF (315.6 KB) | EPUB | Supplemental
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Article
Presenting marketing through music: Alpen sind immer wunderschön
Benjamin J. Hartmann & Jacob Ostberg
Pages: 1796-1809
Published online: 15 Nov 2022
AbstractforPresenting marketing through music: Alpen sind immer wunderschön | Full Text | References | PDF (234.7 KB) | EPUB | Supplemental
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Article
Seeing myself in a storefront window
Rashida K. Braggs
Pages: 1810-1814
Published online: 01 Nov 2022
AbstractforSeeing myself in a storefront window | Full Text | References | PDF (185.8 KB) | EPUB | Supplemental
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Article
Studying digitised historical advertisements: experiments, explorations, reflections
Astrid Van den Bossche
Pages: 1815-1820
Published online: 07 Dec 2022
AbstractforStudying digitised historical advertisements: experiments, explorations, reflections | Full Text | References | PDF (196 KB) | EPUB | Supplemental
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Open Access
Article
Poetic meditation: (re)presenting the mystery of the field
Pilar Rojas-Gaviria & Robin Canniford
Pages: 1821-1831
Published online: 22 Nov 2022
AbstractforPoetic meditation: (re)presenting the mystery of the field | Full Text | References | PDF (224.6 KB) | EPUB | Supplemental
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Article
Walking the concepts: elaborating on the non-representational sensitivities of tourism experience
Minni Haanpää, José-Carlos García-Rosell & Maria Hakkarainen
Pages: 1832-1850
Published online: 25 Apr 2022
AbstractforWalking the concepts: elaborating on the non-representational sensitivities of tourism experience | Full Text | References | PDF (7.9 MB) | EPUB
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Article
Doing marketing differently: an artnography of cathartic consumption in trauma
Shona Bettany
Pages: 1851-1872
Published online: 12 May 2022
AbstractforDoing marketing differently: an artnography of cathartic consumption in trauma | Full Text | References | PDF (16.3 MB) | EPUB
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Correction

Correction
Correction
Page: I
Published online: 31 Jan 2023
CitationforCorrection | Full Text | PDF (95.6 KB) | EPUB
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