Journal of Strategic Marketing
Volume 32, 2024 - Issue 4
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Research Article
Employer branding dimensions: An adapted scale for Eastern Europe
Georgiana Grigorea Marketing, School of Business, University of Leicester, Leicester, UKCorrespondence[email protected]
https://orcid.org/0000-0002-5626-4609View further author information
Chris Chapleob Business School, Bournemouth University, Bournemouth, UK
https://orcid.org/0000-0001-7016-0374View further author information
Fabian Hombergc Department of Business and Management, LUISS Business School, Rome, Italy
https://orcid.org/0000-0002-5119-2685View further author information
Umit Alniacikd Department of Business Administration, Kocaeli University, Izmit, Kocaeli, Turkey
https://orcid.org/0000-0003-2998-355XView further author information
Alin Stancue Faculty of Marketing, Department of Marketing, Bucharest University of Economic Studies, Bucharest, Romania
https://orcid.org/0000-0002-8380-7445View further author information
Pages 447-466
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Received 04 Mar 2020, Accepted 21 Jul 2023, Published online: 03 Aug 2023
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