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Journal of Global Scholars of Marketing Science Volume 30, 2020 - Issue 2
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Articles

Religiosity and consumer decision making styles of young Indian Muslim consumers

印度年轻穆斯林消费者的宗教信仰和决策风格

Tajamul IslamSymbiosis Institute of Management Studies (SIMS), Symbiosis International (Deemed University), Pune, IndiaCorrespondence[email protected]
ORCID Iconhttps://orcid.org/0000-0002-6190-5415
ORCID Icon &
Uma ChandrasekaranDepartment Of Management Studies, School of Management, Pondicherry University, Pondicherry, IndiaORCID Iconhttps://orcid.org/0000-0002-6968-3079
ORCID Icon
Pages 147-169 | Received 03 Jul 2018, Accepted 07 May 2019, Published online: 10 Feb 2020

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