952
Views
9
CrossRef citations to date
0
Altmetric
Papers

Understanding motives of consumers who help

&
Pages 575-589 | Received 09 Feb 2010, Accepted 10 Mar 2011, Published online: 25 Nov 2011

References

  • Anderson , J.C. and Gerbing , D.W. 1982 . Some methods for respecifying measurement models to obtain unidimensional construct measurement . Journal of Marketing Research , 19 : 453 – 460 .
  • Bagozzi , R.P. and Yi , Y. 1988 . On the evaluation of structural equation models . Journal of the Academy of Marketing Science , 16 : 74 – 94 .
  • Bandura , A. 1977 . Social learning theory , Englewood Cliffs, NJ : Prentice-Hall .
  • Bandura , A. 1997 . Self-efficacy: The exercise of control , New York : Freeman .
  • Bendapudi , N. , Singh , S. and Bendapudi , V. 1996 . Enhancing helping behavior: An interactive framework for promotion planning . Journal of Marketing , 60 ( July ) : 33 – 49 .
  • Bentler , P.M. 1990 . Comparative fit indexes in structural models . Psychological Bulletin , 107 : 238 – 246 .
  • Bettencourt , L.A. 1997 . Customer voluntary performance: Customers as partners in service delivery . Journal of Retailing , 73 : 383 – 406 .
  • Borman , W. , Penner , L. , Allen , T. and Motowidlo , S. 2001 . Personality predictors of citizenship performance . International Journal of Selection and Assessment , 9 : 52 – 69 .
  • Bove , L. , Pervan , S. , Beatty , S. and Shiu , E. 2009 . Service worker role in encouraging customer organizational citizenship behaviours . Journal of Business Research , 62 : 698 – 705 .
  • Bove, L., Robertson, N., & Pervan, S. (2003, December). Customer citizenship behaviours: Towards the development of a typology. In R. Kennedy (Ed.), ANZMAC 2003: A celebration of Ehrenberg and Bass: Marketing discoveries, knowledge and contribution, conference proceedings (pp. 331–338). Adelaide: University of South Australia
  • Brown , E. and Lankford , H. 1992 . Gifts of money and gifts of time: Estimating the effects of tax prices and available time . Journal of Public Economics , 47 : 321 – 341 .
  • Cialdini , R. , Kallgren , C. and Reno , R. 1991 . “ A focus theory of normative conduct: A theoretical refinement and revaluation of role norms in human behavior ” . In Advances in experimental social psychology Vol. 24 , 201 – 234 .
  • Clary , G. , Ridge , R. , Stukas , A. , Snyder , M. , Copeland , J. , Haugen , J. and Miene , P. 1998 . Understanding and assessing the motivation of volunteers: A functional approach . Journal of Personality & Social Psychology , 74 : 1516 – 1530 .
  • Clary , G. , Snyder , M. and Stukas , A. 1996 . Volunteers' motivation: Findings from a national survey . Nonprofit and Voluntary Sector Quarterly , 25 : 485 – 505 .
  • Cook , S. 2008 . The contribution revolution . Harvard Business Review , 86 ( 10 ) : 60 – 69 .
  • Costa , P. and McCrae , R. 1998 . Six approaches to the explication of facet-level traits: Examples from conscientiousness . European Journal of Personality , 12 : 117 – 134 .
  • Cova , B. and Dalli , D. 2009 . Working consumers: The next step in marketing theory? . Marketing Theory , 9 : 315 – 339 .
  • Deci , E.L. and Ryan , R.M. 1985 . Intrinsic motivation and self-determination in human behavior , New York : Plenum Press .
  • DeRidder , R. , Schruijer , S. and Tripathi , R. 1992 . “ Norm violation as a precipitating factor in negative intergroup relations ” . In Norm violation in intergroup relations , Edited by: DeRidder , R. and Tripathi , R.C. 3 – 37 . Oxford : Oxford University Press .
  • Eisenberg , N. 1982 . The development of prosocial behavior , New York : Academic Press .
  • Eisenberg , N. , Miller , P.A. , Schaller , M. , Fabes , R.A. , Fultz , J. , Shell , R. and Shea , C.L. 1989 . The role of sympathy and altruistic personality traits in helping: A reexamination . Journal of Personality , 57 : 41 – 67 .
  • Finkelstein , M.A. 2006 . Dispositional predictors of organizational citizenship behavior: Motives, motive fulfilment and role identity . Social Behavior and Personality , 34 : 603 – 616 .
  • Finkelstein , M.A. and Brannick , M.T. 2007 . Applying theories of institutional helping to informal volunteering: Motives, role identity, and prosocial personality . Social Behavior and Personality , 35 : 101 – 114 .
  • Fishbein , M. and Ajzen , I. 1975 . Belief, attitude, intention and behavior: An introduction to theory and research , Reading, MA : Addison-Wesley .
  • Fisher , R. and Ackerman , D. 1998 . The effects of recognition and group need on volunteerism: A social norm perspective . Journal of Consumer Research , 3 : 262 – 275 .
  • Frey, B.S., & Goette, L. (1999). Does pay motivate volunteers? (Working paper). Zurich: Institute for Empirical Research in Economics University of Zurich
  • Greenslade , J. and White , K. 2005 . The prediction of above-average participation in volunteerism: A test of the theory of planned behaviour and the volunteers functions inventory in older Australian adults . Journal of Social Psychology , 145 : 155 – 172 .
  • Groth , M. 2005 . Customers as good soldiers: Examining citizenship behaviours in Internet service deliveries . Journal of Management , 31 : 7 – 27 .
  • Jerusalem , M. and Schwarzer , R. 1995 . “ Generalized self-efficacy scale ” . In Measures in health psychology: A user's portfolio, causal and control beliefs , Edited by: Weinman , J. , Wright , S. and Johnson , M. 35 – 38 . Windsor, UK : NFER-NELSON .
  • Kelley , S.W. and Hoffman , D.K. 1997 . An investigation of positive affect, prosocial behaviours and service quality . Journal of Retailing , 73 : 407 – 427 .
  • King , E. , George , J. and Hebl , M. 2005 . Linking personality to helping behaviors at work: An interactional perspective . Journal of Personality , 73 : 586 – 607 .
  • Maner , J.K. and Gailliot , M.T. 2007 . Altruism and egoism: Prosocial motivations for helping depend on relationship context . European Journal of Social Psychology , 37 : 347 – 358 .
  • Marsh , H.W. and Hocevar , D. 1985 . The application of confirmatory factor analysis to the study of self-concept: First and higher order factor structures and their invariance across age groups . Psychological Bulletin , 97 : 562 – 582 .
  • McCrae , R. and Costa , P. 1987 . Validation of the five-factor model of personality across instrument and observers . Journal of Personality and Social Psychology , 57 : 17 – 40 .
  • McCrae , R. and John , O. 1992 . An introduction to the five-factor model and its applications . Journal of Personality , 92 : 175 – 215 .
  • Menchik , P. and Weisbrod , B. 1987 . Voluntary labor supply . Journal of Public Economics , 72 : 159 – 183 .
  • Mowen , J.C. and Sujan , H. 2005 . Volunteer behaviour: A hierarchical model approach for investigating its trait and functional motive antecedents . Journal of Consumer Psychology , 15 : 170 – 182 .
  • Peloza , J. and Hassay , D.N. 2006 . Intra-organizational volunteerism: Good soldiers, good deeds and good politics . Journal of Business Ethics , 64 : 357 – 379 .
  • Penner , L.A. 2002 . Dispositional and organizational influences on sustained volunteerism: An interactionist perspective . Journal of Social Issues , 58 : 447 – 467 .
  • Podsakoff , P. , Mackenzie , S. , Paine , J. and Bachrach , D. 2000 . Organizational citizenship behaviour: A critical review of the theoretical and empirical literature and suggestions for future research . Journal of Management , 26 : 513 – 563 .
  • Price , L.L. , Feick , L.F. and Guskey , A. 1995 . Everyday market helping behaviour . Journal of Public Policy & Marketing , 14 : 225 – 266 .
  • Rosenbaum , M.S. and Massiah , C.A. 2007 . When customers receive support from other customers . Journal of Service Research , 9 : 257 – 270 .
  • Van Emmerik, I.J.H., Stone, T.H., & Jawahar, J. (2003). The relationship between altruism and helping behaviours: Some moderating effects of burnout. In Proceedings of the 63rd annual meeting of the Academy of Management (Best Papers Proceedings) (pp. B1–B6). Seattle: CAR
  • Warburton , J. and Terry , D.J. 2000 . Volunteer decision making by older people: A test of a revised theory of planned behaviour . Basic & Applied Social Psychology , 22 : 245 – 257 .
  • Yi , Y. and Gong , T. 2008 . The effects of customer justice perception and affect on customer citizenship behaviour and customer dysfunctional behaviour . Industrial Marketing Management , 37 : 767 – 783 .

Reprints and Corporate Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

To request a reprint or corporate permissions for this article, please click on the relevant link below:

Academic Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

Obtain permissions instantly via Rightslink by clicking on the button below:

If you are unable to obtain permissions via Rightslink, please complete and submit this Permissions form. For more information, please visit our Permissions help page.