References
- Cateora, Phillip R. (1993), International Marketing, 8th ed., Homewood, IL: Irwin.
- Dotson, Michael, Ahmad Tashakori and Jean-Pierre Courbois (1988), “The Impact of Study Abroad Programs on World-Minded Attitudes of Business Students,” Academy of International Proceedings, 206–208.
- Gordon, Peter and D.K. (Skip) Smith (1992), “Planning, Organizing, and Executing Short Term International Exposures for U.S. Students of Marketing and Business,” Marketing Education Review, (Spring), 47–53.
- Schuster, Camille P. (1993), “Planning and Implementing Overseas Travel Classes for Executive MBA Students,” Marketing Education Review, (Fall), 54–60.