1,029
Views
15
CrossRef citations to date
0
Altmetric
Articles

The importance of customer participation for high-contact services: evidence from a real estate agency

, &

References

  • Ahearne, M., Bhattacharya, C. B., & Gruen, T. (2005). Antecedents and consequences of customer-company identification: Expanding the role of relationship marketing. Journal of Applied Psychology, 90(3), 574–585.
  • Anderson, J., & Gerbing, D. (1988). Structural equation modeling in practice: A review and recommended two-step approach. Psychological Bulletin, 103(3), 411–423.
  • Armstrong, J. S., & Overton, T. S. (1977). Estimating nonresponse bias in mail surveys. Journal of Marketing Research, 14(3), 396–402.
  • Auh, S., Bell, S., McLeod, C., & Shih, E. (2007). Co-production and customer loyalty in financial services. Journal of Retailing, 83(3), 359–370.
  • Baron, R., & Kenny, D. (1986). The moderator–mediator variable distinction in social psychological research: Conceptual, strategic, and statistical considerations. Journal of Personality and Social Psychology, 51(6), 1173–1182.
  • Bendapudi, N., & Leone, R. (2003). Psychological implications of customer participation in co-production. Journal of Marketing, 67(1), 14–28.
  • Bergami, M., & Bagozzi, R. (2000). Self-categorization, affective commitment and group self-esteem as distinct aspects of social identity in the organisation. British Journal of Social Psychology, 39(4), 555–577.
  • Bhattacharya, C., & Sen, S. (2003). Consumer-company identification: A framework for understanding consumers’ relationships with companies. Journal of Marketing, 67(2), 76–88.
  • Byrne, B. (2010). Structural equation modeling with AMOS: Basic concepts, applications, and programming (2nd ed.). New York, NY: Routledge.
  • Chan, K., Yim, C., & Lam, S. (2010). Is customer participation in value creation a double-edged sword? Evidence from professional financial services across cultures. Journal of Marketing, 74(3), 48–64.
  • Chiou, J. S., & Droge, C. (2006). Service quality, trust, specific asset investment, and expertise: Direct and indirect effects in a satisfaction-loyalty framework. Journal of the Academy of Marketing Science, 34(4), 613–627.
  • Dong, B., Sivakumar, K., Evans, K., & Zou, S. (2015). Effect of customer participation on service outcomes: The moderating role of participation readiness. Journal of Service Research, 18(2), 160–176.
  • Etgar, M. (2008). A descriptive model of the consumer co-production process. Journal of the Academy of Marketing Science, 36(1), 97–108.
  • Fornell, C., & Larcker, D. (1981). Evaluating structural equation models with unobservable variables and measurement error. Journal of Marketing Research, 18(1), 39–50.
  • Franke, N., Schreier, M., & Kaiser, U. (2010). The ‘I designed it myself’ effect in mass customization. Management Science, 56(1), 125–140.
  • Fuat Firat, A., Dholakia, N., & Venkatesh, A. (1995). Marketing in a postmodern world. European Journal of Marketing, 29(1), 40–56.
  • Grissemann, U. S., & Stokburger-Sauer, N. E. (2012). Customer co-creation of travel services: The role of company support and customer satisfaction with the co-creation performance. Tourism Management, 33(6), 1483–1492.
  • Hair, J. F., Black, W. C., Babin, B. J., & Anderson, R. E. (2010). Multivariate data analysis (7th ed.). Upper Saddle River, NJ: Prentice Hall.
  • Haumann, T., Quaiser, B., Wieseke, J., & Rese, M. (2014). Footprints in the sands of time: A comparative analysis of the effectiveness of customer satisfaction and customer-company identification over time. Journal of Marketing, 78(6), 78–102.
  • Henseler, J., Ringle, C. M., & Sarstedt, M. (2012). Using partial least squares path modeling in advertising research: Basic concepts and recent issues. In S. OKazaki (Ed.), Handbook of research on international advertising (pp. 252–276). Cheltenham, MA: Edward Elgar.
  • Heskett, J. L., & Schlesinger, L. A. (1994). Putting the service-profit chain to work. Harvard Business Review, 72(2), 164–174.
  • Homans, G. (1961). Social behavior: Its elementary forms. American Anthropologist, 63(6), 1339–1341.
  • Homburg, C., Wieseke, J., & Hoyer, W. D. (2009). Social identity and the service-profit chain. Journal of Marketing, 73(2), 38–54.
  • Hsiao, C., Lee, Y. H., & Chen, W. J. (2015). The effect of servant leadership on customer value co-creation: A cross-level analysis of key mediating roles. Tourism Management, 49, 45–57.
  • Hsieh, M., Pan, S., & Setiono, R. (2004). Product-, corporate-, and country-image dimensions and purchase behavior: A multicountry analysis. Journal of the Academy of Marketing Science, 32(3), 251–270.
  • Hsieh, A. T., & Yen, C. H. (2005). The effect of customer participation on service providers’ job stress. The Service Industries Journal, 25(7), 891–905.
  • Huang, M., & Cheng, Z. (2016). Strategies to enhance consumers’ identification with a service firm. Journal of Services Marketing, 30(4), 449–461.
  • Hu, L., & Bentler, P. (1999). Cutoff criteria for fit indexes in covariance structure analysis: Conventional criteria versus new alternatives. Structural Equation Modeling: A Multidisciplinary Journal, 6(1), 1–55.
  • Jöreskog, K., & Sörbom, D. (1996). LISREL 8: User’s reference guide. Chicago, IL: Scientific Software International.
  • Lam, S. Y., Shankar, V., Erramilli, M., & Murthy, B. (2004). Customer value, satisfaction, loyalty, and switching costs: An illustration from a business-to-business service context. Journal of the Academy of Marketing Science, 32(3), 293–311.
  • Lewin, J., Rajamma, R. K., & Paswan, A. K. (2015). Customer loyalty in entertainment venues: The reality TV genre. Journal of Business Research, 68(3), 616–622.
  • Lindell, M. K., & Whitney, D. J. (2001). Accounting for common method variance in cross-sectional research designs. Journal of Applied Psychology, 86(1), 114–121.
  • Lovelock, C. (1983). Classifying services to gain strategic marketing insights. The Journal of Marketing, 47(3), 9–20.
  • Luo, X., & Homburg, C. (2007). Neglected outcomes of customer satisfaction. Journal of Marketing, 71(2), 133–149.
  • Mifsud, M., Cases, A., & N’Goala, G. (2015). Service appropriation: How do customers make the service their own? Journal of Service Management, 26(5), 706–725.
  • Mustak, M., Jaakkola, E., Halinen, A., & Kaartemo, V. (2016). Customer participation management: Developing a comprehensive framework and a research agenda. Journal of Service Management, 27(3), 250–275.
  • Ofori, K. S., Boakye, K., & Narteh, B. (2016). Factors influencing consumer loyalty towards 3G mobile data service providers: Evidence from Ghana. Total Quality Management & Business Excellence, 32, 1–19. doi: 10.1080/14783363.2016.1219654
  • Oliver, R. (1977). Effect of expectation and disconfirmation on postexposure product evaluations: An alternative interpretation. Journal of Applied Psychology, 62(4), 480–486.
  • Oliver, R., & Swan, J. (1989). Consumer perceptions of interpersonal equity and satisfaction in transactions: A field survey approach. Journal of Marketing, 53(2), 21–35.
  • Palmatier, R., Dant, R., Grewal, D., & Evans, K. (2006). Factors influencing the effectiveness of relationship marketing: A meta-analysis. Journal of Marketing, 70(4), 136–153.
  • Preacher, K., & Hayes, A. (2008). Asymptotic and resampling strategies for assessing and comparing indirect effects in multiple mediator models. Behavior Research Methods, 40(3), 879–891.
  • Reichheld, F., & Sasser, W. (1990). Zero defections: Quality comes to service. Harvard Business Review, 68(5), 105–111.
  • Rust, R., & Zahorik, A. (1993). Customer satisfaction, customer retention, and market share. Journal of Retailing, 69(2), 193–215.
  • Simester, D., Hauser, J., Wernerfelt, B., & Rust, R. (2000). Implementing quality improvement programs designed to enhance customer satisfaction: Quasi-experiments in the United States and Spain. Journal of Marketing Research, 37(1), 102–112.
  • Stokburger-Sauer, N., Scholl-Grissemann, U., Teichmann, K., & Wetzels, M. (2016). Value cocreation at its peak: The asymmetric relationship between coproduction and loyalty. Journal of Service Management, 27(4), 563–590.
  • Tajfel, H., & Turner, J. C. (1986). The social identity theory of inter-group behavior. In S. Worchel & W. G. Austin (Eds.), Psychology of intergroup relations (pp. 7–24). Chicago, IL: Nelson-Hall.
  • Tontini, G., & Silveira, A. (2007). Identification of satisfaction attributes using competitive analysis of the improvement gap. International Journal of Operations & Production Management, 27(5), 482–500.
  • Toufaily, E., Ricard, L., & Perrien, J. (2013). Customer loyalty to a commercial website: Descriptive meta-analysis of the empirical literature and proposal of an integrative model. Journal of Business Research, 66(9), 1436–1447.
  • Vargo, S., & Lusch, R. (2004). Evolving to a new dominant logic for marketing. Journal of Marketing, 68(1), 1–17.
  • Xie, C., Bagozzi, R., & Troye, S. (2008). Trying to prosume: Toward a theory of consumers as co-creators of value. Journal of the Academy of Marketing Science, 36(1), 109–122.
  • Yang, J. F., Huang, Y. C., & Chen, Y. M. (2017). Enhancing customer loyalty in tourism services: The role of customer-company identification and customer participation. Asia Pacific Journal of Tourism Research, 22(7), 735–746. doi: 10.1080/10941665.2017.1319398
  • Zeithaml, V., Berry, L., & Parasuraman, A. (1996). The behavioral consequences of service quality. Journal of Marketing, 60(2), 31–46.

Reprints and Corporate Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

To request a reprint or corporate permissions for this article, please click on the relevant link below:

Academic Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

Obtain permissions instantly via Rightslink by clicking on the button below:

If you are unable to obtain permissions via Rightslink, please complete and submit this Permissions form. For more information, please visit our Permissions help page.