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Articles

The philosophy of science foundations of marketing research: For scientific realism and the inductive realist models of theory status and generation

市场调研科学基础的哲学依据: 科学现实主义和理论地位及生成的归纳现实主义模型

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Pages 1-32 | Received 09 Aug 2017, Accepted 09 Sep 2017, Published online: 12 Jan 2018

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