Journal of Marketing Management, Volume 39, Issue 9-10 (2023)

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Journal of Marketing Management, Volume 39, Issue 9-10 (2023)

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Special Section: Celebrating Failure: A path towards opening up disciplinary debate

Editorial
Celebrating failure: a path towards opening up disciplinary debate
Chloe Preece, Benedetta Cappellini & Gretchen Larsen
Pages: 735-743
Published online: 21 Aug 2023
First Page PreviewforCelebrating failure: a path towards opening up disciplinary debate | Full Text | References | PDF (181.1 KB) | EPUB
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Article Commentary
Historical research, academic politics and editorial activism*
Mark Tadajewski
Pages: 744-755
Published online: 02 Aug 2023
AbstractforHistorical research, academic politics and editorial activism* | Full Text | References | PDF (242.3 KB) | EPUB
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Article
Is consumerism only what Philip Kotler says it is? A decolonial analysis on failures, hierarchies, and exclusions
Marcus Wilcox Hemais & Laís Rodrigues
Pages: 756-781
Published online: 15 May 2023
AbstractforIs consumerism only what Philip Kotler says it is? A decolonial analysis on failures, hierarchies, and exclusions | Full Text | References | PDF (480.3 KB) | EPUB
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Article
Avoiding failure in academia: strategies from non-Western early career researchers in the UK
Ratna Khanijou & Amalina Zakariah
Pages: 782-806
Published online: 17 May 2023
AbstractforAvoiding failure in academia: strategies from non-Western early career researchers in the UK | Full Text | References | PDF (393.5 KB) | EPUB
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Article
Remembering and anticipating researcher vulnerability: an autoethnographic tale
Chloe Steadman
Pages: 807-828
Published online: 09 Jan 2023
AbstractforRemembering and anticipating researcher vulnerability: an autoethnographic tale | Full Text | References | PDF (344.7 KB) | EPUB
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Fee Fi Fo Fail: fairy stories for future failures
Stephen Brown
Pages: 829-840
Published online: 01 Jun 2023
AbstractforFee Fi Fo Fail: fairy stories for future failures | Full Text | References | PDF (248.5 KB) | EPUB
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Article Commentary
Publish or perish: ensuring our journals don’t fail us
Chloe Preece, Benedetta Cappellini, Gretchen Larsen, Anoop Bhogal-Nair, Alan Bradshaw, Andreas Chatzidakis, Christina Goulding, Debbie Isobel Keeling, Andrew Lindridge, Pauline Maclaran, Greg W. Marshall & Elizabeth Parsons
Pages: 841-851
Published online: 14 Aug 2023
AbstractforPublish or perish: ensuring our journals don’t fail us | Full Text | References | PDF (242.8 KB) | EPUB
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Special Section: New Insights on Consumer Activism: Advancing a Prefigurative Framing of Alternative Consumption

Editorial
New insights on consumer activism: advancing a prefigurative framing of alternative consumption
Katherine Casey & Mark Tadajewski
Pages: 852-856
Published online: 21 Aug 2023
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Article
Neo-materialist movement organisations and the matter of scale: scaling through institutions as prefigurative politics?
Mikko Laamanen, Francesca Forno & Stefan Wahlen
Pages: 857-878
Published online: 24 Mar 2022
AbstractforNeo-materialist movement organisations and the matter of scale: scaling through institutions as prefigurative politics? | Full Text | References | PDF (363.2 KB) | EPUB
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Article
Vive la révolution animal! Using storytelling to explore prefigurative practices in consumer activism
Renata Andreoni Barboza & Tânia M. Veludo-de-Oliveira
Pages: 879-900
Published online: 23 May 2022
AbstractforVive la révolution animal! Using storytelling to explore prefigurative practices in consumer activism | Full Text | References | PDF (2.4 MB) | EPUB
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Article Commentary
The romance of prefiguration and the task of organization
Martin Parker
Pages: 901-909
Published online: 03 Dec 2021
AbstractforThe romance of prefiguration and the task of organization | Full Text | References | PDF (206.3 KB) | EPUB
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