Journal of Global Marketing, Volume 19, Issue 2 (2006)

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Journal of Global Marketing, Volume 19, Issue 2 (2006)

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EDITORIAL

Editorial
EDITORIAL
Erdener Kaynak
Pages: 1-5
Published online: 04 Oct 2008
First Page PreviewforEDITORIAL | PDF (531.3 KB)
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Original Articles

Article
Charting the Evolution of Russian Firms from Soviet “Producer Orientation” to Contemporary “Market Orientation”
John U. Farley & Rohit Deshpandé
Pages: 7-26
Published online: 04 Oct 2008
AbstractforCharting the Evolution of Russian Firms from Soviet “Producer Orientation” to Contemporary “Market Orientation” | References | PDF (620.6 KB)
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Article
External and Internal Factors Affecting the Tendency to Import
The Effects of Location and Firm Size
John D. Mittelstaedt, Mary Anne Raymond & William A. Ward
Pages: 27-48
Published online: 04 Oct 2008
AbstractforExternal and Internal Factors Affecting the Tendency to Import | References | PDF (906 KB)
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Article
Taiwanese Joint Ventures in China
Strategic Motives and Partner Selection
Shih-Ming Chen & Keith W. Glaister
Pages: 49-75
Published online: 04 Oct 2008
AbstractforTaiwanese Joint Ventures in China | References | PDF (644.8 KB)
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Article
A Multi-Group Analysis Between Developed and Emerging Markets on Societal Liberalization Attracting Foreign Investment
Omar J. Khan & Taewon Suh
Pages: 77-94
Published online: 04 Oct 2008
AbstractforA Multi-Group Analysis Between Developed and Emerging Markets on Societal Liberalization Attracting Foreign Investment | References | PDF (629.6 KB)
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Article
Diffusion of Internet-Based Financial Transactions Among Customers in South Korea
Soon Kwean Cha, Minho Kim & Ronald McNiel
Pages: 95-111
Published online: 04 Oct 2008
AbstractforDiffusion of Internet-Based Financial Transactions Among Customers in South Korea | References | PDF (621.6 KB)
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BOOK REVIEW

Book Review
BOOK REVIEW
Sebastian Kessel
Pages: 113-117
Published online: 04 Oct 2008
AbstractforBOOK REVIEW | PDF (532.1 KB)
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