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Volume 14, Issue 3

Journal of Political Marketing

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Journal of Political Marketing, Volume 14, Issue 3 (2015)

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Journal of Political Marketing, Volume 14, Issue 3 (2015)

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Vol 23, 2024 Vol 22, 2023 Vol 21, 2022 Vol 20, 2021 Vol 19, 2020 Vol 18, 2019 Vol 17, 2018 Vol 16, 2017 Vol 15, 2016 Volume 14, 2015 Vol 13, 2014 Vol 12, 2013 Vol 11, 2012 Vol 10, 2011 Vol 9, 2010 Vol 8, 2009 Vol 7, 2008 Vol 6, 2007-2008 Vol 5, 2006-2007 Vol 4, 2005 Vol 3, 2003-2004 Vol 2, 2003 Vol 1, 2002

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Guest Editorial

Some New and Old Rules for 2016 Presidential Campaigns

Rick Ridder

Pages: 223-228

Published online: 25 Jul 2015

AbstractforSome New and Old Rules for 2016 Presidential Campaigns | Full Text | PDF (62.3 KB)

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Article

The Changing Nature of Party Election Broadcasts: The Growing Influence of Political Marketing

Barrie Gunter, Kostas Saltzis & Vincent Campbell

Pages: 229-250

Published online: 22 May 2015

AbstractforThe Changing Nature of Party Election Broadcasts: The Growing Influence of Political Marketing | Full Text | References | PDF (143.2 KB)

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Article

Social Media in Politics: The Ultimate Voter Engagement Tool or Simply an Echo Chamber?

Lisa Harris & Paul Harrigan

Pages: 251-283

Published online: 25 Jul 2015

AbstractforSocial Media in Politics: The Ultimate Voter Engagement Tool or Simply an Echo Chamber? | Full Text | References | PDF (816.6 KB)

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Article

The Effects of Populist Emotive Appeals Within Direct-Democratic Campaigning

Mirjam Cranmer

Pages: 284-309

Published online: 21 May 2015

AbstractforThe Effects of Populist Emotive Appeals Within Direct-Democratic Campaigning | Full Text | References | PDF (320.4 KB)

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