Citations (16)
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Sarah E. Vaala, Francesca Mauceri & Olivia Connelly. (2024) U.S. tweens’ reactions to unboxing videos: Effects of sponsorship disclosure and advertising training. Journal of Children and Media 18:2, pages 272-292.
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A-Reum Jung & Jun Heo. (2023) Attentional Benefits of Native Ads from the Difficulty of Recognition. International Journal of Human–Computer Interaction 0:0, pages 1-8.
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Patricia Rossi, Felipe Pantoja, Sukki Yoon & Kacy Kim. (2023) The mind of the beholder: congruence effects in luxury product placements. International Journal of Advertising 42:3, pages 562-588.
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Eunjoo Choi. (2023) Brand Integration, Disclosure, and Ethics in Child-Targeted YouTube Videos: A Content Analysis. Journal of Media Ethics 38:1, pages 34-47.
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Jittima Kongmanon & Phallapa Petison. (2022) What do you see and what do you recall?: Using eye tracking to understand product placement. Cogent Business & Management 9:1.
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Siva K. Balasubramanian & Giacomo Gistri. (2022) Priming movie product placements: New insights from a Cross-National case study. International Journal of Advertising 41:6, pages 1064-1094.
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Sangeeta Sharma & Arpan Bumb. (2022) Product Placement in Entertainment Industry: A Systematic Review. Quarterly Review of Film and Video 39:1, pages 103-119.
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Ines Spielvogel, Brigitte Naderer & Jörg Matthes. (2021) Disclosing product placement in audiovisual media services: a practical and scientific perspective on the implementation of disclosures across the European Union. International Journal of Advertising 40:1, pages 5-25.
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Martin Eisend, Eva A. van Reijmersdal, Sophie C. Boerman & Farid Tarrahi. (2020) A Meta-Analysis of the Effects of Disclosing Sponsored Content. Journal of Advertising 49:3, pages 344-366.
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S. Ronft, M. G. Friedrich & Md Sofiullah. Effect of product placement labeling on visual product and brand reception – an empirical eye tracking study. Journal of Marketing Communications 0:0, pages 1-16.
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Articles from other publishers (6)
Bartosz G. Żerebecki & Suzanna J. Opree. (2022) The direct and indirect effects of social technology use on children’s life satisfaction. International Journal of Child-Computer Interaction 34, pages 100538.
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Yidong Cheng & Yi Wang. (2022) Movie Special Effects Processing Based on Computer Imaging Technology. Scientific Programming 2022, pages 1-11.
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Jens Woelke. 2022. Schlüsselwerke der Werbeforschung. Schlüsselwerke der Werbeforschung
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Ning Yu & Zongrong Wang. (2021) Effects of socioeconomic gradient and children's cognitive development. Aggression and Violent Behavior, pages 101665.
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Ines Katrin Spielvogel. (2021) A Path Toward a More Understandable Advertising Disclosure for Children. MedienPädagogik: Zeitschrift für Theorie und Praxis der Medienbildung 43, pages 97-126.
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Brigitte Naderer, Nils S. Borchers, Ruth Wendt & Thorsten Naab. (2021) Editorial: Advertising Literacy. MedienPädagogik: Zeitschrift für Theorie und Praxis der Medienbildung 43, pages i-vi.
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