2,577
Views
27
CrossRef citations to date
0
Altmetric
Original Articles

Heuristics and cognitive biases in entrepreneurs: a review of the research

Pages 471-496 | Received 04 Dec 2014, Accepted 03 Oct 2015, Published online: 18 Nov 2015

Keep up to date with the latest research on this topic with citation updates for this article.

Read on this site (3)

Nadine Hietschold & Christian Voegtlin. (2022) Blinded by a Social Cause? Differences in Cognitive Biases between Social and Commercial Entrepreneurs. Journal of Social Entrepreneurship 13:3, pages 431-452.
Read now
Simone Guercini & Andrea Runfola. (2021) Heuristics in decision-making by exporting textiles SMEs. Journal of Global Fashion Marketing 12:1, pages 1-15.
Read now
Pouria Nouri, Narges Imanipour, Kambiz Talebi & Mohammadreza Zali. (2018) Most common heuristics and biases in nascent entrepreneurs’ marketing behavior. Journal of Small Business & Entrepreneurship 30:6, pages 451-472.
Read now

Articles from other publishers (24)

Maud Pindard-Lejarraga & José Lejarraga. (2024) Information source and entrepreneurial performance expectations: Experience-based versus description-based opportunity evaluations. Journal of Business Research 172, pages 114411.
Crossref
Frank M. Fossen & Levent Neyse. (2023) Entrepreneurship, Management, and Cognitive Reflection: A Preregistered Replication Study With Extensions. Entrepreneurship Theory and Practice.
Crossref
Peng Zhou, Andrea Fracasso & Kun Jiang. (2023) Entrepreneurs' work experiences and the growth of Chinese private firms during the transition towards a market economy. China Economic Review 79, pages 101980.
Crossref
Zsófia Vörös, András Rideg, Norbert Sipos & Lívia Lukovszki. (2023) A vállalkozói döntéshozatali logikák kognitív megközelítése. Közgazdasági Szemle 70:5, pages 544-563.
Crossref
Pouria Nouri. (2021) Exploring decision-making biases among Iranian entrepreneurs: some novel insights. Journal of Entrepreneurship in Emerging Economies 15:3, pages 497-515.
Crossref
Pouria Nouri. (2021) Exploring the affect heuristic in Iranian women entrepreneurs. International Journal of Emerging Markets 18:1, pages 223-240.
Crossref
Vidya S. Athota, Vijay Pereira, Zahid Hasan, Daicy Vaz, Benjamin Laker & Dimitrios Reppas. (2023) Overcoming financial planners’ cognitive biases through digitalization: A qualitative study. Journal of Business Research 154, pages 113291.
Crossref
Pouria Nouri. (2022) Decision-making biases in women entrepreneurs: the novices vs the habitual. Journal of Organizational Effectiveness: People and Performance 9:4, pages 675-691.
Crossref
Malwina Lemkowska & Dorota Wiśniewska. (2022) Environmental insurance and ISO 14001 Environmental Management Systems – analysis of the willingness to implement systemic solutions relevant to insurance. Ekonomia i Środowisko - Economics and Environment 81:2, pages 106-132.
Crossref
Narucha Tanaiutchawoot. (2022) A study of heuristics and cognitive biases affecting the decision-making of inventory management for drugstores. A study of heuristics and cognitive biases affecting the decision-making of inventory management for drugstores.
Matteo Cristofaro & Federico Giannetti. (2021) Heuristics in entrepreneurial decisions: A review, an ecological rationality model, and a research agenda. Scandinavian Journal of Management 37:3, pages 101170.
Crossref
Maqsood Ahmad, Syed Zulfiqar Ali Shah & Yasar Abbass. (2020) The role of heuristic-driven biases in entrepreneurial strategic decision-making: evidence from an emerging economy. Management Decision 59:3, pages 669-691.
Crossref
Claudia G. Smith & J. Brock Smith. (2021) Founders' uses of digital networks for resource acquisition: Extending network theory online. Journal of Business Research 125, pages 466-482.
Crossref
Pouria Nouri. (2020) That’s why they didn’t let it go: exploring the roots of women entrepreneurs’ escalation of commitment. Journal of Entrepreneurship in Emerging Economies 13:2, pages 213-230.
Crossref
Amr Youssef, Passent Tantawi, Mohamed Ragheb & Mohammad Saeed. (2021) The effect of financial literacy on behavioral biases of individual investors in the Egyptian stock exchange. Corporate Governance and Organizational Behavior Review 5:2, special issue, pages 120-134.
Crossref
Barbara T.H. Yen, Corinne Mulley, Matthew Burke & Wen-Chun Tseng. (2020) Parking and restaurant business: Differences in business perceptions and customer travel behaviour in Brisbane, Queensland, Australia. Land Use Policy 92, pages 103818.
Crossref
Pouria Nouri & Abdollah AhmadiKafeshani. (2019) Do female and male entrepreneurs differ in their proneness to heuristics and biases?. Journal of Entrepreneurship in Emerging Economies 12:3, pages 357-375.
Crossref
Pouria Nouri, Narges Imanipour & Abdollah Ahmadikafeshani. (2019) Exploring female entrepreneurs’ marketing decisions with a heuristics and biases approach. Gender in Management: An International Journal 34:8, pages 623-643.
Crossref
Olivier Torrès & Roy Thurik. (2018) Small business owners and health. Small Business Economics 53:2, pages 311-321.
Crossref
Bozidar Vlacic, Miguel González-Loureiro & Jonas Eduardsen. 2019. Handbook of Research on Entrepreneurship, Innovation, and Internationalization. Handbook of Research on Entrepreneurship, Innovation, and Internationalization 439 466 .
Jerzy Cieślik, Eugene Kaciak & André van Stel. (2018) Country-level determinants and consequences of overconfidence in the ambitious entrepreneurship segment. International Small Business Journal: Researching Entrepreneurship 36:5, pages 473-499.
Crossref
Antoine Gilbert-Saad, Frank Siedlok & Rod B. McNaughton. (2018) Decision and design heuristics in the context of entrepreneurial uncertainties. Journal of Business Venturing Insights 9, pages 75-80.
Crossref
Nadine Hietschold & Christian Voegtlin. (2021) Blinded by a Social Cause? Differences in Cognitive Biases between Social and Commercial Entrepreneurs. SSRN Electronic Journal.
Crossref
Andrea Makings & Brian Barnard. (2019) The Heuristics of Entrepreneurs. SSRN Electronic Journal.
Crossref

Reprints and Corporate Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

To request a reprint or corporate permissions for this article, please click on the relevant link below:

Academic Permissions

Please note: Selecting permissions does not provide access to the full text of the article, please see our help page How do I view content?

Obtain permissions instantly via Rightslink by clicking on the button below:

If you are unable to obtain permissions via Rightslink, please complete and submit this Permissions form. For more information, please visit our Permissions help page.