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Media Psychology Volume 7, 2005 - Issue 4
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Original Articles

Young Adults' Wishful Identification With Television Characters: The Role of Perceived Similarity and Character Attributes

Cynthia Hoffner
&
Martha Buchanan
Pages 325-351 | Published online: 17 Nov 2009

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Marcela Moraes, John Gountas, Sandra Gountas & Piyush Sharma. (2019) Celebrity influences on consumer decision making: new insights and research directions. Journal of Marketing Management 35:13-14, pages 1159-1192.
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Jessica Gall Myrick. (2019) An Experimental Test of the Roles of Audience Involvement and Message Frame in Shaping Public Reactions to Celebrity Illness Disclosures. Health Communication 34:9, pages 1060-1068.
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