Citations (138)
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Hanny Hafiar, Heru Ryanto Budiana, Khairul Hafezad Abdullah, Davi Sofyan & Kholidil Amin. (2024) Scoring big: a bibliometric analysis of the intersection between sports and public relations. Cogent Social Sciences 10:1.
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Bang An & Rei Yamashita. (2024) A study of event brand image, destination image, event, and destination loyalty among international sport tourists. European Sport Management Quarterly 24:2, pages 345-363.
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Jason Doyle, Thilo Kunkel, Yiran Su, Rui Biscaia & Bradley J. Baker. (2023) Advancing understanding of individual-level brand management in sport. European Sport Management Quarterly 23:6, pages 1631-1642.
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Yeayoung Noh, Na Young Ahn & Aaron J. Anderson. (2023) Do consumers care about human brands?: A case study of using Zaltman Metaphor Elicitation Technique (ZMET) to map two athletes’ engagements in social and political advocacy. European Sport Management Quarterly 23:6, pages 1732-1758.
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Nataliya Bredikhina, Katherine Sveinson, Elizabeth Taylor & Caroline Heffernan. (2023) The personal is professional: exploring romantic relationship within the socioecology of an athlete brand. European Sport Management Quarterly 23:6, pages 1688-1707.
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Emmanuel Mogaji & Nguyen Phong Nguyen. (2023) Beautiful Black British brand: exploring intersectionality of race, gender, and self-branding of Black British sportswomen. European Sport Management Quarterly 23:6, pages 1708-1731.
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Hunter Fujak, Michael T. Ewing, Joshua Newton & Teagan Altschwager. (2023) Professional athlete responses to new product development: A dialectic. European Sport Management Quarterly 23:6, pages 1666-1687.
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Tiao Hu, Nina Siegfried, Minseok Cho & Michael Cottingham. (2023) Elite athletes with disabilities marketability and branding strategies: professional agents’ perspectives. European Sport Management Quarterly 23:6, pages 1643-1665.
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Cindy Lee & Hyejin Bang. (2023) Managing Athlete Brands in Transgressions: Influence of Athlete Performance Level and the Severity of the Transgression on Consumer Perceptions of the Athlete. Journal of Global Sport Management 8:4, pages 884-902.
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Eldrede Kahiya, Nick Ashill & Oliver Perkinson. (2023) Branding governance in international recurring sports events: the World Rugby ‘Sevens’ Series. European Sport Management Quarterly 23:5, pages 1477-1499.
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Björn Frank & Shusei Mitsumoto. (2023) An extended source attractiveness model: the advertising effectiveness of distinct athlete endorser attractiveness types and its contextual variation. European Sport Management Quarterly 23:4, pages 1091-1114.
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Alfa Simwanza & Asish Paul. (2023) Models for youth sports talent identification and development: An integrative review of research. Gifted and Talented International 38:2, pages 164-176.
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David Cook, Rui Biscaia, Karolos Papadas, Lyndon Simkin & Libby Carter. (2023) The creation of shared value in the major sport event ecosystem: understanding the role of sponsors and hosts. European Sport Management Quarterly 23:3, pages 811-832.
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Xindan Liu, Thomas A. Baker$suffix/text()$suffix/text() & Rebecca Leopkey. (2023) Examining the extent of trademark squatting of NBA athlete names in China. European Sport Management Quarterly 23:3, pages 622-638.
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Waku Ogiso, Hiroaki Funahashi & Yoshiyuki Mano. (2022) Exploring the Link between Exposure to Athlete Advocacy and Public Issue Involvement: An Analysis of Japanese Athlete Racial Advocacy. Journal of Global Sport Management 0:0, pages 1-18.
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Jing (Bill) Xu & Pimtong Tavitiyaman. (2022) Understanding Student Choice from an Innovative Knowledge-based Student Profiling Perspective: An Application of Branding Theory. Journal of Quality Assurance in Hospitality & Tourism 23:5, pages 1325-1349.
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Eunhye Yoo. (2022) Impression management of South Korean sports stars through image-based social media. Sport in Society 25:9, pages 1734-1755.
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Jason P. Doyle, Yiran Su & Thilo Kunkel. (2022) Athlete branding via social media: examining the factors influencing consumer engagement on Instagram. European Sport Management Quarterly 22:4, pages 506-526.
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Emmanuel Mogaji, Foluké Abigail Badejo, Simone Charles & Jacqueline Millisits. (2022) To build my career or build my brand? Exploring the prospects, challenges and opportunities for sportswomen as human brand. European Sport Management Quarterly 22:3, pages 379-397.
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Thilo Kunkel, Jason Doyle & Sangwon Na. (2022) Becoming more than an athlete: developing an athlete's personal brand using strategic philanthropy. European Sport Management Quarterly 22:3, pages 358-378.
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Thilo Kunkel, Bradley J. Baker, Thomas A. Baker$suffix/text()$suffix/text() & Jason P. Doyle. (2021) There is no nil in NIL: examining the social media value of student-athletes’ names, images, and likeness. Sport Management Review 24:5, pages 839-861.
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E. Nicole Melton & Jeffrey D. MacCharles. (2021) Examining sport marketing through a rainbow lens. Sport Management Review 24:3, pages 421-438.
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Bo Li, Olan K. M. Scott, Michael L. Naraine & Brody J. Ruihley. (2021) Tell Me a Story: Exploring Elite Female Athletes’ Self-Presentation via an Analysis of Instagram Stories. Journal of Interactive Advertising 21:2, pages 108-120.
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Ali Hasaan, Rui Biscaia & Stephen Ross. (2021) Understanding athlete brand life cycle. Sport in Society 24:2, pages 181-205.
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Sahat Aditua Fandhitya Silalahi, Fachrurazi Fachrurazi & Achmad Muchaddam Fahham. (2021) The role of perceived religiosity in strengthening celebrity endorser’s credibility dimensions. Cogent Business & Management 8:1.
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Andrea N. Geurin & Erin L. McNary. (2021) Athletes as ambush marketers? An examination of Rule 40 and athletes’ social media use during the 2016 Rio Olympic Games. European Sport Management Quarterly 21:1, pages 116-133.
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Michelle Hayes, Kevin Filo, Andrea Geurin & Caroline Riot. (2020) An exploration of the distractions inherent to social media use among athletes. Sport Management Review 23:5, pages 852-868.
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Euisoo Kim, Kyu-soo Chung, Jepkorir Rose Chepyator-Thomson, Zhenqiu (Laura) Lu & James Jianhui Zhang. (2020) The LPGA’s global tour and domestic audience: factors influencing viewer’s intention to watch in the United States. Sport in Society 23:11, pages 1793-1810.
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Christoph Hohenberger & Reinhard Grohs. (2020) Old and exciting? Sport sponsorship effects on brand age and brand personality. Sport Management Review 23:3, pages 469-481.
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Helmut Dietl, Anil Özdemir & Andrew Rendall. (2020) The role of facial attractiveness in tennis TV-viewership. Sport Management Review 23:3, pages 521-535.
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Nader Chmait, Sam Robertson, Hans Westerbeek, Rochelle Eime, Carmine Sellitto & Machar Reid. (2020) Tennis superstars: The relationship between star status and demand for tickets. Sport Management Review 23:2, pages 330-347.
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Sangwon Na, Thilo Kunkel & Jason Doyle. (2020) Exploring athlete brand image development on social media: the role of signalling through source credibility. European Sport Management Quarterly 20:1, pages 88-108.
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Thilo Kunkel, Matthew Walker & Courtney M. Hodge. (2019) The influence of advertising appeals on consumer perceptions of athlete endorser brand image. European Sport Management Quarterly 19:3, pages 373-395.
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Merituuli Väätäinen & Peter Dickenson. (2019) (Re)examining the effects of athlete brand image (ABI) on psychological commitment: an empirical investigation using structural equation modelling (SEM) and fuzzy set qualitative comparative analysis (fsQCA). European Sport Management Quarterly 19:2, pages 244-264.
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Kofi Osei-Frimpong, Georgina Donkor & Nana Owusu-Frimpong. (2019) The Impact of Celebrity Endorsement on Consumer Purchase Intention: An Emerging Market Perspective. Journal of Marketing Theory and Practice 27:1, pages 103-121.
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Mara Konjer, Michael Mutz & Henk Erik Meier. (2019) Talent alone does not suffice: erotic capital, media visibility and global popularity among professional male and female tennis players. Journal of Gender Studies 28:1, pages 3-17.
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Xiaochen Zhou, Clare Hanlon, Jonathan Robertson, Ramon Spaaij, Hans Westerbeek, Allison Hossack & Daniel C. Funk. (2018) Dress for fit: An exploration of female activewear consumption. Sport Management Review 21:4, pages 430-415.
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Christos Anagnostopoulos, Petros Parganas, Simon Chadwick & Alex Fenton. (2018) Branding in pictures: using Instagram as a brand management tool in professional team sport organisations. European Sport Management Quarterly 18:4, pages 413-438.
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Dae Hee Kwak, Joon Sung Lee & Sylvia Chan-Olmsted. (2018) Athlete Scandals and Endorsement Marketing: Research Trends and Introduction to Topics. Journal of Global Sport Management 3:2, pages 99-106.
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Anne-Marie Sassenberg, Jane Summers, Melissa Johnson-Morgan & Rumman Hassan. (2018) The Impact of Digital Communications on Consumer Perceptions of Sport Celebrity Transgressions. Journal of Global Sport Management 3:2, pages 189-207.
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Shima Behnoosh, Michael Naylor & Geoff Dickson. (2017) Promoting sport and physical activity participation: the impact of endorser expertise and recognisability. Managing Sport and Leisure 22:3, pages 214-233.
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Andrea N. Geurin-Eagleman & Lauren M. Burch. (2016) Communicating via photographs: A gendered analysis of Olympic athletes’ visual self-presentation on Instagram. Sport Management Review 19:2, pages 133-145.
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Chuanlin Ning, Ruomu Miao & Tianyi Wang. Communicating via gold medal: Chinese Olympic athletes’ visual self-presentation on the social media platform Douyin. Chinese Journal of Communication 0:0, pages 1-17.
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Ana Costa & Clarice Secches Kogut. Brand building and image perception in women football: a cross-country comparison between Brazil and Germany. Soccer & Society 0:0, pages 1-19.
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Laura Harris & Dawn E. Trussell. Professional women footballers’ stories of marketing portrayals and sponsorship: “I just had to feel grateful for what I’ve been given”. Sport Management Review 0:0, pages 1-20.
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